In a country where fashion often bows to mass production, Cocora dares to be different. Born in Gujarat, Cocora is India’s first story-driven luxury fashion brand, creating not just clothing, but experiences that live forever.
At Cocora, every stitch, every design, and every drop tells a story and those stories are written for the bold, the rare, and the unforgettable.
The Luxury of Owning the Unrepeatable
True luxury has never been about price tags it’s about scarcity, meaning, and timelessness. Cocora embodies this philosophy by creating apparel that is strictly limited to 300 pieces per design. Once sold out, they are gone forever.
Owning Cocora is not about blending in it is about being part of an elite circle that values rarity over repetition. Each customer becomes the custodian of a story that no one else can replicate.
Stories First, Fashion Follows
Cocora does not launch clothes it launches personas. Every drop is rooted in a deep, emotional story that resonates with individuality and identity. The story is revealed first, allowing people to connect with its emotion, before the fashion arrives to embody that narrative.
This unique process transforms fashion into self-expression at its purest form. When you wear Cocora, you’re not just wearing luxury you’re wearing a story, a memory, and a persona that mirrors your soul.
Backed by Vision, Funded by Gujarat
Cocora is proudly funded by the Government of Gujarat, a rare recognition for a luxury fashion house. This support validates Cocora’s mission to make India a global name in luxury fashion, while staying deeply rooted in its cultural richness. With this backing, Cocora isn’t just building a brand — it’s building India’s luxury legacy.
The Man Behind the Vision: Josh Pratapsingh
Behind Cocora’s rise is Josh Pratapsingh, an engineer turned fashion entrepreneur whose vision is as bold as the brand itself. For Josh, fashion has never been just about fabrics or silhouettes. It is about power, identity, and timeless storytelling.
He created Cocora to be a space where alpha men and women find not just clothes, but a mirror of their personality sharp, unapologetic, and unforgettable. Josh’s philosophy is simple: “Luxury is not owned by everyone, and it shouldn’t be. Luxury belongs to those who dare to be rare.”
India’s Answer to Global Luxury
In a landscape dominated by fast fashion and mass production, Cocora stands as India’s answer to the world of true luxury. Each drop is not just a collection it’s a moment in time, a story in fabric, and a persona immortalized in design.
Cocora is not for everyone. And that is precisely the point. It is for those who refuse to be ordinary.
Cocora – The Symbol of Expression.
�� Explore Cocora: www.thecocora.com
�� Follow on Instagram: @ cocora.in
�� Connect with Founder Josh Pratapsingh: LinkedIn
