Shimla,
Himachal Pradesh- In the era of fast foods and instant consumer products that
are mass produced, Pahadi Aura has come up with an initiative to launch the
pure A2 ghee that is produced using traditional Bilona method. The brand coming
directly from Himalayas, follows the principle of sourcing milk from native
pahadi cows and preparing the ghee using Bilona method to maintain the health
and lifestyles of common people.
Commonly the
ghee that we get in the market is prepared using cream separation method using
is actually a shortcut. Even many reputed brands use blended sourcing of milk,
which significantly affects the quality of ghee. Pahadi Aura ensures use of
Bilona method, which is an ancient technique of separating ghee by churning
curd. Actually Bilona method is something that is mentioned in Ayurveda and has
been practiced for centuries. In the first step Pahadi Aura collects Fresh A2
cow milk from cows that are grazing freely in the hills. After that milk is
cultured to get good quality curd and then they use the hand churning method to
get makkan that is white butter. Once white butter is extracted then it is
simmered in large vessels to produce golden liquid, pure ghee. As a result you
get ghee that is not only full of aroma but granular in texture and very easy
to digest.
A2 Ghee Beneficial
for Health
Beyond people
loving fast foods, in this era there are many consumers who are health
conscious and looking for better alternatives. As it is known that A2 milk is
obtained from A2 cow breeds which is rich in A2 beta casein protein which the
majority of people find easier to digest. Be it small children or elderly
people of your family, all can consume A2 cow milk with ease. Along with using
A2 cow milk, Pahadi Aura ensures to follow the Ayurvedic wisdom of Bilona
Method that helps in producing ghee that is good for your gut health and helps
in better nutrient absorption. Phadi Aura’s A2 ghee contains numerous fat
soluble vitamins like A,D,E and K as well as fatty acids such as butyric that
help in obtaining sustainable energy and keep you healthy.
Ghee as Medicine
Pahadi Aura
mentioned in an interview, ‘ We Indians have always considered ghee not just a
food but medicine’. ‘We are working towards maintaining the authenticity and
quality of ghee by preparing it the way it should have been traditionally.’
From the Himalayas
to your Kitchen shelf
Pahadi Aura
has taken the initiative to bring the goodness of Himalayas to your plate. They
source the milk from pahadi cows of Himalayas where the climate is cold and air
is clean. Generally Pahadi cows graze on fresh grasses and herbs of moutains
that increase the quality of milk. When this milk is obtained to prepare ghee
then automatically the quality of ghee improves.
The brand
Pahadi Aura collaborates with small local farmers of Shimla and the areas
around Himalayas. This ensures that the milk obtained by the cows of this
region has been properly taken care of and has minimal stress. Besides that,
working closely with the local farmers ensures that cows are treated well and
no artificial feed or hormones are given. Although that may not support an
industrial milking system but maintains the quality. The ghee is produced in
small batches and Pahadi Aura maintains the quality of each batch separately.
Identify Pure
Bilona A2 ghee
In the space
where food adulteration is at height, Pahadi Aura is a brand that brings you
pure A2 ghee prepared using the traditional Bilona method. Now the question
arises, how can you identify or differentiate between pure bilona ghee and the
adulterated ones? One simple technique that can be followed is checking the
texture of the ghee. The Bilona ghee is grainy in texture, not smooth as you
might have noticed that most commercial ghees are very smooth in texture.
Add pure A2 Bilona ghee by Pahadi Aura to your daily diet and make your food tasty,
healthy and full of nutrition!
